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Our Goals

100% of our direct farmers are skilled, connected and financially empowered

  • Our Ambition:

    Increasing farmers’ resilience and reducing production volatility through improved breeding and crop management practices is our key focus for our research and agronomy teams. The key to transforming agriculture at scale lies in research, knowledge, technology and financing. We leverage our know-how to advance agricultural development and measure our impact through yields, resource-efficiency, soil health and smallholder incomes.

Areas of Focus

  • Soil Program

    We are building a soil health framework to support our farmers as well as promote biodiversity, water quality, and sequester GHG emissions. As we provide our farmers with the practices and tools they need to understand and improve the quality of their soil, it is important that we stay connected with them to effectively gather insights and tailor recommendations.
  • Biodiversity Program

    Biodiversity loss impacts soil composition and water quality. Both factors affect the yield and quality of crops that we source. We want to better integrate biodiversity strategies across our supply chain. That is why we work with external partners to develop a standardized approach that can be tailored for each market.
  • Smart Agriculture Program

    We strive to continuously improve our products and we are one of the few brewers in the market that has committed to breeding better-quality malting barley.Through our barley programs we focus on enhancing the quality of local products.
  • Promoting Sustainable Agriculture Through Crop Innovation

    Abnormal and extreme weather events have been threatening both the quality and yield of crops due to climate change. We must work with our farming communities to help them maintain a high level of productivity and profitability.

Smart Agriculture

  • Our Accomplishments

    100% of our direct farmers were skilled,100% were connected and 99% were financially empowered.
  • Our Initiatives

    Supported 1,224 farmers in India by the digitalizing supply chain to deploy real-time crop management protocols. Launched "Corona with Lime" rural economic transformation program to support farmers with lime plantation knowledge, technology and irrigation system in China.
  • Looking Forward

    We will continue digitalizing the supply chain to connect with our direct farmers and developing trainings to instil sustainable farming practices. This will help to support their financial empowerment – a long-term goal of ours. We will amplify our efforts placed on local sourcing and.developmental programs assisting farmers in growing their businesses and accessing the financial tools they need. We will increase the coverage of our soil testing program to maximize the potential of our farmers, support a healthy ecosystem and, ultimately, promote biodiversity.